It was confirmed this weekend that Lady Gaga has been named the new face of Versace for the Spring 2014 campaign. “I am honoured that my friend Lady Gaga is the face of our new Versace campaign,” Donatella Versace, founder of the high-end brand tells The Independent. “I wanted to capture her true beauty and spirit in images that are elegant and alluring. She is like family to me, the embodiment of the Versace DNA.”
It may not come as a surprise that Gaga is fronting Versace’s spring campaign next year. The singer even dedicated an entire song to Donatella in her latest album, “Artpop,” and she has been a huge fan of the brand for years.